Pfizer boss Ian Read epitomises a jargonistic netherworld of ‘flexible headcounts’ and ‘cultures of ownership’ – as this nice BBC piece on jargon highlights.
Let’s all ‘reach out’ to something simpler – and more compelling…
Pfizer boss Ian Read epitomises a jargonistic netherworld of ‘flexible headcounts’ and ‘cultures of ownership’ – as this nice BBC piece on jargon highlights.
Let’s all ‘reach out’ to something simpler – and more compelling…
US creative/writer Bill Karl talks us through some all-too-familiar copywriting structures in his Advertising Age piece Ad Nauseam: Copywriting at its Cringeworthy Best
You’ll never look at The Non Sequitur, Blindsiding Question or Three-Word Tagline in the same light again.
Promise.
Rotterdam-based digital development specialists Brand, New & Fresh have launched their brand new ‘design to web’ service Design Shadows.
The service converts and tunes files for digital publication – using ‘smart’ responsive techniques so that web content adjusts and displays perfectly, whatever the platform. Thanks to WordPress CMS and Magento eCommerce technology, publishers remain fully in control of their online content.
Brand, New & Fresh chose Tim Trout Copywriting to edit its English language web content for the Design Shadows service, as well as the manual that covers the service offer in detail.
Best of luck with the new service to Quin and team.
Follow @ttcopywriting on Twitter
© 2022 Tim Trout Copywriting. All Rights Reserved.
Powered by WordPress. Designed by